Humans Have Always Built Story Worlds. AI Just Changed the Rules.

Thibaut Duverneix explores world-building as a timeless human practice in which digital and physical storytelling serve meaning rather than the other way around. Grounded in projects developed at Gentilhomme, the Montreal-based experiential studio he founded, the award-winning French-Canadian multimedia artist examines how worlds are imagined, designed, and brought to life in the spaces people move through, from airports to live performances.