How Do You Make a Story Stick in a World Built to Scroll Past It?

Leigh Sachwitz, Founder and Principal of the award-winning studio flora&faunavisions, believes the key to keeping stories alive in a fast-moving digital world lies in emotionally-driven, immersive design. She explores how technology can connect, preserve, and pass stories to new generations rather than merely captivate. Drawing on four projects, The Ring Cycle, Genius: Da Vinci, Utopian Garden, and Flying Apsarus, she shows how her team blends immersive storytelling and digital innovation.